About Us

Our small business was inspired by our own experience with baby-led weaning (BLW). It worked wonders for our baby, and we became so passionate about it that we just had to share it with other families! 

We designed tools for parents, grandparents, and all the amazing caregivers out there who want to give their little ones a healthy, confident start with food. We know how exciting (and sometimes a little scary) this stage can be, especially for first-time parents—and we’re here to support you every step of the way.

We hope our products and resources bring more joy, ease, and connection to your everyday moments. From our family to yours, thank you for letting us be a part of your journey. Let’s make mealtime something to smile about!

Our Story

At Mogi Baby, our journey began with a name close to our hearts. "Mogi" is the sweet nickname my mom (my kids’ grandma) lovingly gave to my firstborn. When our second baby arrived, my focus shifted to something I became deeply passionate about—feeding my baby real food, fostering independence, and creating a healthy relationship with food from the very start.

That’s when I discovered Baby-Led Weaning (BLW). This method was not only practical but also incredibly empowering for both our baby and our family. Watching our little one explore different foods, develop self-feeding skills, and enjoy mealtime was a revelation. BLW proved to be so effective with our second baby that it became a part of our daily lives—and a passion I knew I wanted to share with other parents and caregivers.

At Mogi Baby, we believe mealtime should be more than just food—it’s about connection, growth, and creating lifelong healthy habits. Our mission is to equip parents with the tools and confidence to embark on their BLW journey.

From one parent to another, thank you for letting us be a part of your family’s journey. Let’s raise confident, curious eaters together!

— Elena S., Founder, CEO